In collaboration with the Art Gallery of Ontario, Derooted was commissioned to take over the main architectural feature of Bailey Court for their annual fundraiser Gala party, Massive Party HOTBED. This year’s theme, “Hotbed” was a huge success and Derooted was there with a massive 3D projection! Guests enjoyed a night filled with food, drinks, dancing and unforgettable art, all inspired by the cultural hotbed of Toronto.
We knew season 3 was off to a good start when our partner and long time collaborator, photographer Javier Lovera approached us with a collaboration on a BMW and Cundari project for Scotiabank Contact Photography Festival.
After several years of treading water, The Bay Street Bull is about to have a come back in a big way. Launched in 2004 and once a popular magazine, the Bull has lost its way a little bit in recent years but in collaboration with Derooted partner The Rathnelly Group, it will ride again.
Derooted, Toronto’s fresh and full-service creative agency, has entered the rare world of digital mapping with photographer and engineer Javier Lovera. Recently, they embarked on a collaboration for the fourth annual BMW Art Auction, in support of the Air Canada Foundation.
So you wanna learn to play guitar do ya?
Then why not learn from a member of a genuine international rock band? At Troubadour Entertainment you can do just that. Jeremy Gontier, bassist for the emerging Canadian band Sterling, provides one-on-one, personalized lessons for students of all levels. With over thirteen years of teaching experience and having received top honors from the Royal Conservatory of Music, Jeremy is a truly gifted instructor. While continuing to work with Sterling on their next album, Jeremy has been collaborating with derooted creative agency to spread his passion for guitar to the masses. Derooted has developed a strategy involving social networking sites and a guerilla poster campaign to expand Troubadour’s exposure and help Jeremy spread the love. The colourful posters are eye-catching, clever, and reflect the essence and attitude of the guitar. To find more about Troubadour Entertainment or to contact Jeremy please visit Troubadour Entertainment
It is often a challenge for artists to make art for a living as well as find ways to continue creating, considering the economy and the current cultural cutbacks cultivating these artists is extremely important. This is a feeling that the members of InPrint Collective share; a sense that artists need to band together to create support groups to ensure the growth of the art community. There are so many personal, political and social commentary messages that are shared through art. It is such an important form of expression and community; it is therefore necessary to promote and nurture this movement.