An Exit to Stage Right-On

After 3 and-a-half years of post-secondary education, I thought I had a pretty good grasp on the world of advertising — and I did, but unfortunately it was limited to the world of big brand advertising. What I didn’t know is that there is a whole market of medium and small businesses who also need to advertise. It’s because of my introduction to this world, through Derooted, that my interest has been restored in the entire industry.

Super Design Intern wanted – Toronto

We’re on the hunt for a rad Graphic Design Intern.

IMG_1477As you read this, a lone rolley chair sits at an empty desk, silently weeping your name. Well, right now its silently weeping “Graphic Design Intern…”, but it’s really sad nonetheless. Don’t let that poor chair be cold for much longer, it’ll make you a bad person.

If you are obsessed with ideas, details and Pantone, read on!

Make Your Life Easier by Using a Pen Tablet

It’s been about a month already since I started internship at derooted. In this month there was this one time I forgot to bring my pen tablet. Working with the trackpad on MacBook irritated me all day. (Although I love MacBook’s multi fingers trackpad feature) Whether you’re professional graphic designer or someone who just love doing something arty on your computer, a pen tablet is the best tool to make your life much easier. When I first got my pen tablet, I wasn’t interested in graphic design or computer-related illustrations. I did a lot of analog drawings on paper. I didn’t find any use for the tablet. I remember when I first tested out the tablet from pure boredom, I realized how easy it was to use with computer games because I scored much higher with the pen tablet than the mouse (especially the kind of shooting game that require you to aim and shoot at target).

Lovera + Rojas — Contact 2010

The eyes of the viewer (which are being read by a web cam installed within a completely modular and recyclable box) are projected in real time within the glasses’ negative space, making the spectator part of our piece. To do so, we are using Modul8, an iCam, and a Mac Mini to run the software.

Optometry — Behind The Scenes

Simon and I have made a lot of progress with our installation and exhibit. The deadline is looming and we’ve been putting some long hours to develop our presentation and concept. The most time consuming part so far has been building the optometry installation.