Optometry — Behind The Scenes

Simon and I have made a lot of progress with our installation and exhibit. The deadline is looming and we’ve been putting some long hours to develop our presentation and concept. The most time consuming part so far has been building the optometry installation.

Rap show at a Rock Club

So after having been ditched by Mos Def twice in a month, I must admit that I was kind of looking forward to seeing Wale perform earlier this week hoping to get some sort of redemption from seeing an up-and-coming artist after being ditched by the vet. Truthfully I didn’t even know that he was performing in town until last weekend when I was turning the pages of the newspaper Saturday morning as I’m known to do and discovered that the DC rapper, most famous for his song featuring Lady Gaga, was to perform to a small crowd at none other than Tattoo Rock Parlor.

Mi casa es tu casa

Welcome to Derooted! For those of you that missed our opening throw-down (how could you?) we have stitched together this panoramic of space. I can’t begin to explain how proud we are, our office has quickly transformed into this amazing creative playground which we yearn to get to in the mornings. From our pimped out Rancilio coffee machine, to our ‘Mini Ping-to-the-Pong’ table, from our giant digital white board to our exotic plants and lush Canadian moss. Anywhere you look or sit, we are in a cauldron of creativity. Go into the box, think out of the box, deconstruct the box, imagine the box, be the box, sleep with the box, dance with the box, mind meld with the box, BOX the BOX!!!

We invite you to pay us a visit and see first hand the awesome work our team has done to make this space a dream come true!