Towards the end of 2009 we had a client referred to us by a good friend (thanks J.C.!). Our initial contact via email quickly led me to believe that this was going to be one of those projects that you can really have fun with. This wasn’t necessarily because of the project itself, but rather because of the client and their passion for their trade. Doug Wallace, the charm and brains behind Wallace Media was pure laughs throughout the creative process. He had a clear vision of where he wanted us to go with his site from the very beginning, “I want a floating, rotating cube”! His constant attention to detail made me smile as I realized we had already noted many of the same revisions before he had even requested them.

Its often rare to find clients who exhibit the same pride for their products and services as we do in ours. We feed off of our clients passion and strongly encourage all of our clients to show us theirs! No creative brief can ever inspire and guide like the actions and language of a passionate person or group. Its precisely this enthusiasm that is the catalyst for inspired ideas.

Wallace Media’s editorial and public relations services have complemented and enhanced publications like The Globe and Mail, Burdifilek, Chatelaine magazine, and Magenta Publishing for the Arts amongst others. It truly was a pleasure to collaborate with Doug. Without further ado, derooted is very pleased to announce the launch of the new Wallace Media website!

– Simón